Big Data, Big Design

Why Designers Should Care about Artificial Intelligence

Helen Armstrong author Keetra Dean Dixon illustrator

Format:Paperback

Publisher:Princeton Architectural Press

Published:11th Nov '21

£21.99

Available to order, but very limited on stock - if we have issues obtaining a copy, we will let you know.

Big Data, Big Design cover

Big Data Big Design defines and explores what every designer needs to know about artificial intelligence (AI) and machine learning (ML), all the while inspiring designers to harness this technology and establish leadership via thoughtful, human-centered design. It’s not just about the algorithms, it’s about what we do with the data once received. Ellen lupton says, “ Important and accessible!” Readers will explore the principles and cultural context of Ai and ML, as well as gain an understanding of the design opportunities and pitfalls that arise as designers incorporate predictive algorithms into their practice. Designers will walk away from this portable, friendly book inspired by practical and theoretical knowledge that will allow them to make thoughtful decisions as this technology unfolds.

ISBN: 9781616899158

Dimensions: unknown

Weight: unknown

176 pages