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Tony King Author

Tony King started his career in the music business at Decca Records in 1958 before going on to become the youngest promotion man of the time. After setting up Immediate Records with Andrew Loog Oldham, he was approached by Sir George Martin's independent production company to do promotion for his artists and others in the company, including The Beatles, Cilla Black and Tom Jones. In 1970 he joined Apple Records as general manager, continuing to work with The Beatles before becoming executive vice-president of Elton John's label, Rocket. He worked with Mick Jagger and the Rolling Stones for almost three decades and, since 2011, has worked as Elton John's creative director, among many other things.