Sonali Mathur Editor & Author

S. L. Gupta is currently working as the Dean of Waljat College of Applied Sciences. Previous to joining WCAS, he had been the Director of Birla Institute of Technology (Deemed University – Ranchi, India) Patna Campus. He brings with him a rich experience of 27 years in academia. His Professional Qualifications includes, an Executive Programme in Retail Management from IIM-Kolkata and a PGDBM (Marketing) from CMD Modinagar, India and M.Com from University of Rajasthan, Jaipur, India. His Fields of Specialization are Sales and Distribution Management, Marketing Research, Marketing of Service, Retail Management, Research Methodology. He has to his credit many Publications in National and International Journals. He has published eight Books, which are internationally recognized and recommended in many universities and colleges, and Research Papers on his area of specialization.

Nawal Kishor is Professor and former Director, School of Management Studies, Indira Gandhi National Open University, New Delhi, India. He is Ph.D., PGDIM and M.Com. He is the Managing Editor of the leading journal, The Indian Journal of Commerce and the Editor of Indian Journal of Open Learning. He has been engaged in teaching, training, research and other academic and administrative activities for the last 30 years. He has been involved in the development of B.Com, M.Com, PGDIBO, BBA (Retail), M.Phil and Ph.D programmes along with the conduct of Orientation Programmes, Workshops, Refresher Courses, Faculty Development Programmes, etc.. He has published more than 60 research papers in the International and National reputed journals. He has presented more than 15 research papers in the International and National Conferences. He has been actively involved as Key Note Speaker, Technical Session Chairman, Guest of Honour, Resource Person in various International and National Conferences. His areas of interest are : International Business Management, International Marketing, Marketing Management, Consumer Behaviour, General Management, Organizational Behaviour, Human Resource Management, Foreign Trade, Export Import Procedures and Documentation, Retail Management and Distance Education. He has visited USA, Canada, Australia, France, Germany, UK, Netharland, Italy, Switzerland, Ethiopia, Singapore, Hongkong, UAE, Nambia, etc. for academic purposes. He has received Best Researcher Silver Medal for the ‘Second Best Research Paper Award’ 2014.

Niraj Mishra is currently working as Head- Department of Management Waljat College of Applied Sciences, Muscat, Oman. Dr. Mishra completed his MBA degree from Birla Institute of Technology, Mesra, India and PhD in Management from BR Ambedekar Bihar University, India. Dr.Niraj Mishra has published several research papers in areas of service marketing, e-services and quality management. Dr. Mishra has participated in many national and international conferences and presented research papers. He has also the received best paper award for one of his papers presented in an international conference. He is also guiding PhD scholars in various universities in India in the area of e-services. Dr. Niraj Mishra has served as Deputy Head-Department of Management, Quality Coordinator (Academic) at Waljat College of Applied Sciences) and is the Chairman of Risk Management Committee of the college. Dr. Mishra has played an active role in preparation of strategic plan and operational plans, risk register and various HR policies of the college.

Sonali Mathur is associated with JSS Academy of Technical Education, Noida since 2010 working as Assistant Professor in Computer Science & Engineering Department. She received B.E in Computer Science and Engineering from M.J.P. Rohilkhand University, Bareilly, M.Tech in Information Technology from Guru Gobind Singh Indraprastha University and Pursing Ph.D in Data warehouse testing and security from Birla Institute of Technology, Mesra, Ranchi.Having more than 16 years of teaching and research experience and published research papers in various Journals and Conferences. Her area of interest includes Data Warehouse, Data Mining, Security and Testing.

Utkarsh Gupta is currently pursuing MBA in Marketing and Business Analytics from University of Connecticut, US. He is also serving as the President at UConn Graduate Consulting, where he manages a team of 50 consultants. He also has extensive work experience with developing marketing and sales strategy for startups. He had worked as Decision Scientist in Mu Sigma delivering data-based strategy solutions to fortune 500 companies. He had a brief stint with The Coca-Cola company’s global headquarters in Atlanta developing marketing strategies.