Enrique Bigne is Professor of Marketing at the University of Valencia, Spain.
Sara Rosengren is Professor of Marketing and Retailing at the Stockholm School of Economics, Sweden.
Fundamentals of Marketing
4 authors - Paperback
£47.99
Marketing
3 authors - Paperback
£61.99
Advances in Advertising Research X
2 contributors - Hardback
£109.99
Advances in Advertising Research (Vol. XI)
2 contributors - Paperback
£129.99