Robert N Lussier Author

Robert N. Lussier is Professor of Management at Springfield College, USA. He has written more than 500 publications, and his articles have been published in journals such as Business Horizons, Entrepreneurship Theory and Practice, and Family Business Review. Dr. Lussier is the founder of Publish Don’t Perish (www.publishdonotperish.com) and through contact, his book Publish Don’t Perish: The Top Secrets to Get Published, and workshops he has helped hundreds of institutions and individuals in 80+ countries get published. Dr. Lussier also consults to a wide array of commercial and nonprofit organizations, including Baystate Medical Center and Coca-Cola.

Herbert Sherman is Professor of Strategic Management at Long Island University Brooklyn, USA. He has published over 110 articles (predominately cases), 13 books, and has contributed cases, book chapters, and articles to an additional 14 publications. He has served as Editor to three journals (New England Journal of Entrepreneurship, Journal of Behavioral and Applied Management,and The Case Journal), as well as Senior Editor of the Journal of the International Academy for Case Studies, and continues to serve as a reviewer for several journal publications. Dr. Sherman has served as Director of the School of Business and Professional Studies at Southampton College and Chair of the Department of Business at Long Island University Brooklyn.