Richard Beattie Author

Richard Beattie started his career at WHSmith, the UK's largest bookseller and newsagent, and was later instrumental in founding Beattie's Newsagents. He was also responsible for bringing 'continuity' promotions to Australia for the first time and it was here that he co-founded Wallace International and began laying the foundations for what is now widely known as 'best customer marketing'. In 1991, he founded The Continuity Company (now TCC), which over the subsequent 30+ years has partnered with many of the world's largest food retailers, successfully implementing many thousands of customer loyalty solutions and delivering increases in revenue and market share.