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Mark Fackler Author

Clifford G. Christians is Research Professor of Communications, Professor of Journalism, and Professor of Media Studies Emeritus at the University of Illinois, Urbana-Champaign.

Mark Fackler is Professor of Communications emeritus at Calvin College, Grand Rapids, Michigan.

Kathy Brittain Richardson is the president of Westminster College in New Wilmington, Pennsylvania.

Peggy J. Kreshel is Associate Professor of Advertising at the Grady College of Journalism and Mass Communication at the University of Georgia.