Advertising Media Workbook and Sourcebook
3 authors - Paperback
£61.99
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Steve O'Leary is chairman of O'Leary and Partners, a full-service advertising agency in Orange County, CA.
Kim Sheehan, PhD, is professor of advertising and director of the Strategic Communication Master's Program of the School of Journalism and Communication at the University of Oregon.
Sterling Lentz is market analyst at the marketing firm Adpearance, Portland, OR.