Collecting Qualitative Data Using Digital Methods
2 authors - Hardback
£94.00
Dr Leah Tomkins is Senior Lecturer in Organization and Leadership Studies at the Open University, UK.
Dr Katrina Pritchard is Professor in the School of Management at the University of Swansea, UK.
Leah and Katrina first met in the 1980s, when they began their careers in the world of management consulting. They worked on developing strategies of organizational health for their clients, using an implicit model of the healthy employee focused on optimal performance, consistency with organizational values and non-resistance to change. Since leaving the corporate world for academia, they have developed a more sceptical view of health at work, and endeavour to distinguish between the rhetoric of institutional health messages and the lived experience of the human beings that such rhetoric often ignores.