Joe Jackman Author

Joe Jackman is the CEO of Jackman Reinvents, the world’s first and foremost reinvention company. An advisor to consumer brands, retailers, B2B companies, and private equity partners for more thirty years, Joe has proven invaluable to leaders intent on sharpening strategy and orchestrating insight-led reinventions of their businesses. Throughout his career as strategist, creative director, marketer, and Reinventionist, he has helped companies create the most powerful and relevant versions of their brands and businesses in record time; he is widely considered to be the leading expert on rapid reinvention. Joe lives in Toronto, Canada; works across North America; and lectures around the globe. Jackman Reinvents works closely with leadership teams and private equity to build Category of One businesses, systematically transforming brands, their value propositions and customer experiences. Jackman helps catalyze value creation: financial value, cultural value, and human value