Multi-Channel Marketing
Joao Heitor De Avila Santos - Hardback
£154.00
Joao Heitor De Avila Santos is Ph.D. in Management Sciences. He has solid experience in teaching and consulting in the field of innovation. He is also a reviewer of The British Academy of Management and Brazilian Administration Review (BAR) and has published several papers in the field of Innovation and Management of Technology in journals such as International Journal of Innovation. His main areas of research are Cooperation, Innovation, Interorganizational Networks, Individualism and Collectivism, Organizational Learning, Capabilities, Sustainability, Quantitative Methods, Modeling, Decision Making, Organizational Behavior, Consumer Behavior.