Jim Kalbach Author

Mariano Battan (mural.co; San Francisco, CA) is the CEO and co-founder of MURAL, a digital, visual collaboration platform used by thousands of leading companies like Google, IBM, Intuit, SAP, and Atlassian have deployed MURAL.

Jim Kalbach (mural.co; Jersey City, NJ) is a noted author and instructor in design, innovation, and customer discovery, and Head of Customer Experience at MURAL. He is the author of three successful books: Designing Web Navigation (2007), Mapping Experiences, 2nd Edition (2020), and The JTBD Playbook (2020).