Jay Alderton Author

Jay Alderton is a retired British Army soldier turned champion bodybuilder and ‘personal coach who is committed to the belief that “transformation starts from the neck up”. With a staggering 1.1M TikTok followers and over half a million followers on Instagram (@jayalderton), Jay’s platforms continue to rapidly amass support and positive sentiment from a community of like-minded individuals committed to transforming their lives by confronting life’s obstacles and reaping the rewards.