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How Brands Blow
2 authors - Paperback
£14.99
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Giles Edwards is a journalist for the BBC. His previous book, British Politics Unravelled, published by Politico's in 2006, is an object lesson in explaining a complex subject without over-simplifying.Jonathan Isaby is editor of the Daily Telegraph's Three Line Whip column and a regular contributor to the Three Line Whip blog on www.telegraph.co.uk.