Managing Digital Transformation
3 contributors - Paperback
£45.99
Find out more
Andreas Hinterhuber is Associate Professor of Marketing, Ca' Foscari University of Venice, Italy.
Tiziano Vescovi is Full Professor of Strategic Marketing, Ca' Foscari University of Venice, Italy.
Francesca Checchinato is Associate Professor of Marketing, Ca' Foscari University of Venice, Italy.