Innovation in the Cultural and Creative Industries
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Estelle Pellegrin-Boucher is a Senior Lecturer authorized to direct research at the University of Montpellier, France. Her main areas of research are coopetition strategies and managerial innovation. Pierre Roy is a Lecturer in strategy and management at the University of Montpellier. His research mainly concerns competitive strategies in the cultural and creative industries (cinema, architecture, online streaming, etc.).