Elliot Aronson Author

Elliot Aronson is currently Professor Emeritus at the University of California in Santa Cruz. He has long-standing research interests in social influence and attitude change, cognitive dissonance, research methodology, and interpersonal attraction. Professor Aronson's experiments are aimed both at testing theory and at improving the human condition by influencing people to change dysfunctional attitudes and behaviours. 

Dr. Shelly Patnoe is a former student and present colleague of Professor Elliot Aronson. She teaches social psychology at San Jose State University, and she is also a school psychologist practicing in the Campbell Union School District.