The Cultural Dimension of Global Business
2 authors - Hardback
£125.00
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Gary P. Ferraro is Professor Emeritus in Anthropology at the University of North Carolina at Charlotte, USA. His expertise includes applied anthropology and intercultural communication.
Elizabeth K. Briody is a cultural anthropologist with 30 years of experience of cultural change efforts. She is a leading expert on the culture of organizations and the founder and principal of Cultural Keys, USA, an organization dedicated to helping companies diagnose and solve cultural issues.