Demand-Side Sales 101
2 authors - Hardback
£22.99
Ethan Bernstein is the Edward W. Conard Associate Professor of Business Administration at Harvard Business School. He previously worked at The Boston Consulting Group and at the Consumer Financial Protection Bureau.
Michael B. Horn is the cofounder of the Clayton Christensen Institute, a non-profit think tank, and teaches at Harvard Graduate School of Education. He cohosts the podcast 'Future U.', writes the popular newsletter 'The Future of Education' and is the author of several books.
Bob Moesta is an author, speaker, and professor. He is the President and Founder of The Re-Wired Group and is also an adjunct lecturer at the Kellogg School of Management at Northwestern.