Arsen Dragojević Author

Mirjana Radović-Marković is professor and principal research fellow at the Institute of Economic Sciences, Belgrade, Serbia.

Borislav Đukanović is professor at the University Donja Gorica, Podgorica, Montenegro.

Dušan Marković is professor of applied studies at the Belgrade Academy of Business and Art, Belgrade, Serbia.

Arsen Dragojević is a researcher at Ipsos Strategic Marketing in Belgrade, Serbia.