Adam Seifer Author

Abby Scheiderman, Everplans Co-Founder and Co-CEO, was previously a Principal at Tipping Point Partners, a NYC start-up incubator, where she was part of the team that launched several businesses, including AppOrchard, an iOS consultancy for the enterprise, and Cookstr, a recipe-driven nutritional technology company. In 2004, she co-founded Haystack Media, one of the first music social networks.

Everplans Co-Founder and Co-CEO Adam Seifer was a co-founder of Fotolog, a pioneering international photo-sharing community that encouraged people to share little updates on their lives via images. He was also part of the team that launched sixdegrees.com, the first major online social network and is an inventor on US patent 6175831 ("the social networking patent") currently owned by LinkedIn.

Everplans Editorial Director Gene Newman has spent the past 15 years in the digital space including serving as the editor-in-chief/editorial director of Maxim.com, Hachette Filipacchi Digital (including Elle.com, WomansDay.com and Premiere.com) and other entertainment/lifestyle properties.