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Structural Packaging Art

Xia Jiajia author

Format:Hardback

Publisher:Artpower International

Published:26th Jan '17

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Structural Packaging Art cover

Structural Packaging Art has it all wrapped up, literally! Presenting the most innovative and imaginative graphic designs and technical constructions using paper and cardboard to promote a range of products from snacks to stationery, to teabags and truffles. All are designed to create a unique identity and brand within a highly competitive consumer market, colourful and eye-catching, quirky and desirable these wrappings are about first impressions with the focus on presenting each item as a 'gift' to be purchased, then savoured and enjoyed as an essential feature of the whole product experience.

ISBN: 9789881468734

Dimensions: unknown

Weight: 1610g

300 pages