Creating a Business
Jenny van Sten-van't Hoff author
Format:Paperback
Publisher:Wolters-Noordhoff B.V.
Published:1st May '09
Currently unavailable, and unfortunately no date known when it will be back
This paperback is available in another edition too:
- Hardback£165.00(9781138154544)
There is more to setting up a successful business than just a good idea. Creating a Business examines concisely all the relevant aspects: the excitement and satisfaction that business entails, the challenges that face the entrepreneur, the risks that lie in wait.
The textbook is organized around a practical example: a company setting out to launch a new line of clothing. Aspects of setting up a business, including management, marketing, legislation, and financial management are examined.
Including pedagogical features, such as end-of-chapter questions and illustrations, Creating a Business will interest students of small business and entrepreneurship.
ISBN: 9789001765002
Dimensions: unknown
Weight: 290g
156 pages