Neuroeconomics
Theory, Applications, and Perspectives Proceedings of the 1a Officina di Neuroeconomia
Maria Gabriella Ceravolo editor Lucrezia Fattobene editor Gianmario Raggetti editor
Format:Paperback
Publisher:Bocconi University Press
Published:30th Jul '18
Currently unavailable, and unfortunately no date known when it will be back
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Neuroeconomics is a recent promising interdisciplinary scientific area which involves neuroscientists, economists, and psychologists interested in offering a new and shared theoretical vision that considers the role of the brain in individual decision-making in economics. This collection of papers provides an interesting overview of the recent evolution of Neuroeconomics and offers the latest results of applied researches in this area, with a focus on marketing, accounting, and finance.
ISBN: 9788885486478
Dimensions: unknown
Weight: 490g
278 pages