Methods for Assessing Brand Value. A Comparison Between the Interbrand Model and the BBDO's Brand Equity Evaluator Model
Format:Paperback
Publisher:Diplomica
Published:8th Aug '08
Currently unavailable, and unfortunately no date known when it will be back
This paperback, "Methods for Assessing Brand Value. A Comparison Between the Interbrand Model and the BBDO's Brand Equity Evaluator Model" from Tatiana Soto J, was published 8th August 2008 by Diplomica.
ISBN: 9783836658720
Dimensions: 297mm x 210mm x 5mm
Weight: 281g
108 pages