Vertical Price Coordination and Brand Care
Interdisciplinary Perspectives on the Prohibition of Resale Price Maintenance
Dieter Ahlert author Benjamin Schefer author
Format:Paperback
Publisher:Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Published:13th Apr '13
Currently unavailable, and unfortunately no date known when it will be back
Competition law regulates anti-competitive conduct by companies in order to maintain market competition. Cartel law can also cause restraints of competition and therefore, the existing regulations should be checked, revised and updated regularly. This book deals with the prohibition of Resale Price Maintenance, which is intensively discussed in Germany at the moment. It provides a new interdisciplinary approach to the topic that emphasizes the empirically observable marketing perspective, but draws conclusions from competition theory. Thus it reflects on the consumer benefits and welfare effects of RPM legalization at the same time. Since it provides new and constructive class-based suggestions for a re-design of European cartel law, this book should be valuable for researchers, practitioners and politicians.
ISBN: 9783642355691
Dimensions: unknown
Weight: 1533g
84 pages
2013 ed.