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Craft Beverages and Tourism, Volume 2

Environmental, Societal, and Marketing Implications

Carol Kline editor Susan L Slocum editor Christina T Cavaliere editor

Format:Hardback

Publisher:Springer International Publishing AG

Published:10th Aug '17

Currently unavailable, and unfortunately no date known when it will be back

Craft Beverages and Tourism, Volume 2 cover

This volume applies a mix of qualitative and quantitative research and case studies to analyze the role that the craft beverage industry plays within society at large. It targets important themes such as environmental conservation and social responsibility, as well as the psychology of the craft beer drinker and their impact on tourism marketing. This volume advances marketing, hospitality, and leisure studies research for academics, industry experts, and emerging entrepreneurs. 

ISBN: 9783319571881

Dimensions: unknown

Weight: 4199g

228 pages

1st ed. 2018