Health Communication in the Changing Media Landscape

Perspectives from Developing Countries

Ravindra Kumar Vemula editor SubbaRao M Gavaravarapu editor

Format:Hardback

Publisher:Springer International Publishing AG

Published:17th Feb '17

Currently unavailable, and unfortunately no date known when it will be back

Health Communication in the Changing Media Landscape cover

"This book is 'new' and 'original'. It moves away from traditional thinking in the health communication field. It presents perspectives from countries and societies which are often not covered in 'mainstream' collections. It deserves to be read by both scholars and practitioners alike." (Jan Servaes, UNESCO Chair in Communication for Sustainable Social Change)

This book advances new understandings of how technologies have been harnessed to improve the health of populations;This book advances new understandings of how technologies have been harnessed to improve the health of populations; whether the technologies really empower those who use information by providing them with a choice of information; how they shape health policy discourses; how the health information relates to traditional belief systems and local philosophies; the implications for health communicators; how certain forms of silence are produced when media articulates and problematizes only a few health issues and sidelines others; and much more. The book brings together current research and discussions on the three areas of policy, practices and theoretical perspectives related to health communication approaches in developing countries, presenting well-researched and documented essays that will prove helpful for academic and scholarly inquiry in this area.

ISBN: 9783319335384

Dimensions: unknown

Weight: 4451g

238 pages

1st ed. 2016