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The Sports Business in The Pacific Rim

Economics and Policy

Young Hoon Lee editor Rodney Fort editor

Format:Hardback

Publisher:Springer International Publishing AG

Published:18th Nov '14

Currently unavailable, and unfortunately no date known when it will be back

The Sports Business in The Pacific Rim cover

Following consistent and rapid general economic growth, Pacific Rim countries have grown as a major force in sports. Australia, China, Japan and Korea populated the top ten medals list at the 2012 London Olympics. Pacific Rim countries are major consumers of international sports and domestic professional sports have expanded continuously over time. Nippon Professional Baseball and the Korean Baseball Organization are the second and third largest baseball leagues measured by attendance and revenue following Major League Baseball in the U.S. This book also includes event studies of team ownership, assessment of human capital markets, analysis of the relationship between attendance and competitive balance, the components of fan demand in common the world over, and business decisions concerning attendance and pricing. There is already demand for comprehensive study of the sports business in the Pacific Rim as witnessed by this growth. This book will be of interest of researchers studying and/or teaching in the fields of sports economics and sports management as well as a general audience interested in business governance around the world.

ISBN: 9783319100364

Dimensions: unknown

Weight: 7214g

385 pages

2015 ed.