De Gruyter Handbook of Media Economics

Ulrike Rohn editor M Bjørn Rimscha editor Tim Raats editor

Format:Hardback

Publisher:De Gruyter

Published:20th May '24

Should be back in stock very soon

De Gruyter Handbook of Media Economics cover

The handbook presents key contributions from scholars worldwide, providing a comprehensive exploration of current trends in media industries from diverse perspectives. Within the framework of understanding contemporary and future trajectories in media markets and industries, the volume delves into their influence on media organization and delivery, along with broader societal and market implications. Encompassing research at the crossroads of economics, management, political economy, and production studies, the handbook emphasizes the necessity for a robust interdisciplinary dialogue. Beyond scrutinizing present and forthcoming industry developments, the handbook addresses pivotal issues pertaining to media economics research methods and pedagogy. It serves as a valuable resource for scholars, students, and media professionals, providing insights into media economics as an academic field and delving into the multifaceted dynamics that shape the media landscape. Doing this, it contributes to the ongoing discourse on the evolving nature of media markets and their profound impact on society.

ISBN: 9783110793420

Dimensions: unknown

Weight: 1082g

586 pages