Business Ecosystems
Strategizing in a Connected World
Markus Kreutzer author Erwin Hettich author Pia Kerstin Neudert author
Format:Hardback
Publisher:Springer International Publishing AG
Publishing:11th Jan '25
£69.99
This title is due to be published on 11th January, and will be despatched as soon as possible.
This comprehensive book provides decision-makers with clarity in navigating business ecosystems. It covers the history and drivers of ecosystem emergence and explores key concepts like complementarity and modularity. Various archetypes, including business, innovation, and platform ecosystems, are examined. The book details the design, set-up, and growth of successful ecosystems, including roles, building strategies, and growth levers.
Further sections focus on ecosystem orchestration and participation, emphasizing the balance between engagement depth and breadth, cooperation and competition, trust and control, and openness and closedness. Ecosystem management within firms is addressed, covering leadership, commercial functions, communication, financial planning, risk management, legal compliance, and IT. Insights into assessing ecosystem performance, failure, and competition are provided. The book concludes with a discussion on the future of ecosystem evolution, environmental and social impacts, and how ecosystems are transforming work and management practices. This book is an essential resource for executives in the ecosystem-driven business landscape.
ISBN: 9783031705540
Dimensions: unknown
Weight: unknown
279 pages
2024 ed.