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Emerging Market Multinationals and Europe

Challenges and Strategies

Louis Brennan editor Johannes Jäger editor Andreas Nölke editor Andreas Breinbauer editor Andreas G M Nachbagauer editor

Format:Paperback

Publisher:Springer Nature Switzerland AG

Published:26th Nov '20

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Emerging Market Multinationals and Europe cover

Recently, there have been public concerns about the impact of emerging market multinationals. The expansion of China's multinationals to Europe and the Belt and Road Initiative is a prominent example that has kindled hope but also started to increase awareness of the long-term implications. Based on a systematic analysis of internationalization theories, the role of foreign direct investment and multinational companies combined with in-depth empirical research using case studies in Turkey, Russia, Latin America, Asia and Europe, this timely edited volume addresses opportunities and concerns related to this new trend. It also provides new insights that are highly relevant for scholars, policy makers, regional business agencies and students, as well as the public at large. By focusing on the (potential) impact of the expansion of emerging market multinationals on Europe and by including a long-term perspective, the book offers a fresh perspective on a highly controversial issue.

ISBN: 9783030312930

Dimensions: unknown

Weight: unknown

279 pages

1st ed. 2019