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Building A World Class Service Organization (Assessment Tool)

Jochen Wirtz author

Format:Paperback

Publisher:World Scientific Publishing Co Inc (USA)

Published:31st Dec '17

Currently unavailable, and unfortunately no date known when it will be back

Building A World Class Service Organization (Assessment Tool) cover

Service leadership is not based on outstanding performance within a single dimension. Rather, it reflects excellence across multiple dimensions. Building a World-Class Service Organisation is the 13th volume in the Winning in Service Markets series by services marketing expert Jochen Wirtz. This volume provides a summary of how a world-class service organization looks like as well as an assessment tool to evaluate the organization within each of the three functional areas of marketing, operations, and human resources.

ISBN: 9781944659455

Dimensions: unknown

Weight: unknown

34 pages