For a Splendid Sunny Apocalypse

• Advance galleys to Publishers Weekly, Library Journal, New York Times, Los Angeles Times, New Yorker, NPR.

• E-blast announcements and offers of review copies to our list of 250+ reviewers, literary journals, bloggers, and literary organizations.

• Advance review copies on Edelweiss.

• Coop available.

• Virtual launch readings with recent partners, such as Grolier Poetry Bookshop (Cambridge), Yu and Me Books (NYC), Prairie Lights Books (Iowa City), Miami Book Festival, Rain Taxi Review (Minneapolis).

• Review and feature article campaign to select poetry, and Asian and Chinese academic publications.

• Featured title at AWP, Boston Book Fair, Brooklyn Book Festival, ALTA, Tucson Festival of Books.

• Email marketing to creative writing, Chinese, Asian Studies departments for course adoption.

• Social media campaigns on FaceBook, Twitter, Instagram, and e-blasts to Zephyr’s customer list of 1,500 names.

• Will submit to PEN Poetry in Translation Award, Griffin International Poetry Prize, National Translation Award, Derek Walcott Poetry Prize, National Book Critics Circle Award, Patrick D. Hanan Award, Harold Morton Landon Award, and others.

In these self-mocking poems — populated with youths and elders, cellphones and televisions — Jiang Tao presents and dissects a discontent with the state of the world. The complex use of metaphor highlights his profound wit and poetic mastery, building subtle layers of satire that act as commentary and proposed remedy for society’s flaws. But melancholy, nostalgia, dispassion, and the occasional lyricism also come into play as he explores the passage of time, city life, materialism, economic realities, and the difficulties of human communication and connection. Jiang Tao’s verse is, as translator Josh Stenberg has written, “a quintessential expression of urban malaise in contemporary China.”