100 Million Hair Ties and a Vodka Tonic

An inspiring tale of a young entrepreneur who transformed the haircare industry with her innovative product, invisibobble, in 100 Million Hair Ties and a Vodka Tonic.

In 100 Million Hair Ties and a Vodka Tonic, readers are taken on an inspiring journey through the life of Sophie Trelles-Tvede, an entrepreneur who revolutionized the haircare industry at just 18 years old. With a modest sum of $4,000, Sophie embarked on a mission to create a product that would change the way people think about hair ties. Her invention, invisibobble, quickly gained popularity, leading to sales of over 100 million units worldwide and generating impressive revenue. This book captures the essence of her entrepreneurial spirit and the challenges she faced along the way.

The narrative begins with a relatable incident during Sophie's first year at university, where a simple observation of an old telephone cord led to the creation of a groundbreaking product. The story unfolds with a blend of humor and seriousness as Sophie navigates the ups and downs of starting a business. Readers will find themselves laughing at her misadventures while also gaining insights into the hard work and determination required to succeed in the competitive world of entrepreneurship.

100 Million Hair Ties and a Vodka Tonic is not just a tale of success; it’s also a source of inspiration for anyone with a dream. Sophie’s journey illustrates that innovative ideas can come from the most unexpected places and that perseverance is key to overcoming obstacles. This book serves as a reminder that with creativity and resilience, anyone can make a mark in their chosen field.