Questions to Which the Answer is "No!"

* A celebration of the age-old tactic beloved by journalists around the world: how to create a sensational story out of nothing.; * Social media campaign pre-publication and post, plus author PR (print, broadcast and social media) and Independent support.; * Developed from the author's popular Questions to which the Answer is No blog at the Independent (John has over 19,000 Twitter followers and the blog/concept has attracted much debate from many of them).; * The perfect gift for any newspaper reader.

A fantastically funny look at the absurdities of media headlinesJohn Rentoul has been running the Questions To Which The Answer Is "No!" Awards for several years now. Celebrating the journalistic skill of basing an entire article on a fantastically far-fetched question-based headline (and only admitting that the premise is extraordinarily unlikely in the final paragraph), his blog attracts large numbers of followers keen to submit their own favourites. Here for the first time Rentoul brings together the winning entries over the years. With an introductory essay on the art of headline writing, articles are grouped thematically in subjects from sports to politics, current affairs and history. Featuring such journalistic gems as: - Was JFK killed because of his interest in aliens? - Can your dreams predict the future? - Is this penguin a communist? - Has Marilyn Monroe been reincarnated as a shop assistant called Chris? ...and many more, 'Questions To Which The Answer Is "No!"' will leave you not knowing whether to laugh or cry at the state of journalism today.