Millennials, Generation Z and the Future of Tourism

This volume places the youngest travellers at the core of scientific reflection. Applying a generational approach to the study of tourism and elaborating on technologies, the sharing economy and gender issues in tourism, it is a timely and useful resource capturing some significant peculiarities that will shape the future of tourism. * Marina Novelli, University of Brighton, UK *
This book employs sociological thought to provide a novel approach to understanding the connection between the intersectionality of past, present, and future trends in tourism. The authors present an insightful ‘snapshot’ of our current times and highlight how several external trends such as technological advances, security challenges, economic issues, and pandemic disasters are fundamentally transforming tourism beyond the tourist gaze to ultimately shape and reshape the tourism experience and the future of travel for Millennials and Gen Zers. * DeMond Miller, Rowan University, USA *

[The authors] provide a timely text on research surrounding the younger generations and how they choose to engage with tourism [...] One of the most attractive aspects of this book is the potential for future research on generational impacts for tourism, especially considering the COVID-19 pandemic. The authors do a marvelous job suggesting key avenues of research inquiry. Libraries with tourism collections centered on intergenerational studies, international tourism, and social tourism should acquire this book.

* K.M. Woosnam, University of Georgia, USA, CHOICE Vol. 60 No. 6 *

[A] significant strength of this book is its multidisciplinary approach, incorporating theories from tourism, sociology, psychology and economics to offer a comprehensive analysis of the impacts of Millennials and Generation Z on the tourism industry. Additionally, its practical recommendations are useful for the tourism industry to identify and implement new strategies to meet the changing expectations and demands of
these emerging younger generations.

* IokTeng Esther Kou, City University of Macau, China, Journal of Tourism Futures, Vol. 9 No. 3 2023 *

...this book is extremely timely and relevant to a range of audiences. For academics and researchers, it provides helpful theoretical insights and practical applications for comprehending generational dynamics and their influence on travel behaviour. For industry professionals, getting a vision of how the sharing economy has the potential to change and how technological advancements impact tourist behaviour will be essential information.

* Giovanna Sacchi, University of Turin, Italy, Journal of Tourism Futures, 10 (1) *