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FMCG Selling

Sales 12.8

Leo Gough author

Format:Paperback

Publisher:John Wiley and Sons Ltd

Published:26th Feb '03

Currently unavailable, and unfortunately no date known when it will be back

FMCG Selling cover

The sales function is the front-line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well-versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. This module gives essential insight into all the key sales drivers such as account management, handling complex sales, selling services, FMCG selling, customer relationships and self-development for sales people.

ISBN: 9781841124612

Dimensions: 174mm x 125mm x 11mm

Weight: 113g

120 pages