Postcards
The Rise and Fall of the World's First Social Network
Format:Hardback
Publisher:Reaktion Books
Published:18th Oct '21
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Postcards are usually associated with banal holiday pleasantries, but they have been made possible by sophisticated industries and institutions, from printers to postal services. Historically, postcards' innovation and significance was their ability to send and receive messages around the world easily and inexpensively. Fundamentally, postcards are about creating personal connections: links between people, places and beliefs. In this book Lydia Pyne examines postcards on a global scale, to understand them as artefacts that are at the intersection of history, science, technology, art and culture. In doing so, she shows us that postcards were the first global social network, and how here, in the twenty-first century, postcards are not yet extinct.
"In this beautifully illustrated, breezily articulated book, Pyne introduces us to an analog antecedent to today's tweets, texts, and memes: the postcard. Condensed within this compact carrier of pithy messages, Pyne demonstrates, are histories of the postal service, printing technologies, and portraiture of the quotidian-as well as humanity's enduring desire for palpable connection." -- Shannon Mattern, professor of anthropology at the New School for Social Research, and author of "Clay, Data and Dirt: Five Thousand Years of Urban Media" "Pyne's Postcards expertly tells the story of how this small piece of mail went from saving the US Post Office to being the foundations of our image-based social media platforms. This must-read book is a deeply researched chronicle of how we keep in touch, simultaneously invoking a rich sense of nostalgia while giving readers a meaningful framework for our contemporary moment." -- Jason Farman
ISBN: 9781789144840
Dimensions: unknown
Weight: unknown
232 pages