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Negotiation for Entrepreneurship

Achieving a Successful Outcome

Robert Hisrich author Vimal Babu author

Format:Paperback

Publisher:Anthem Press

Published:10th Jan '23

Should be back in stock very soon

This paperback is available in another edition too:

Negotiation for Entrepreneurship cover

This insightful guide focuses on enhancing negotiation skills for start-up entrepreneurs, addressing common challenges faced in securing deals effectively.

The book Negotiation for Entrepreneurship offers invaluable insights into the art of negotiation specifically tailored for start-up entrepreneurs. It introduces a variety of strategies and tactics designed to enhance negotiation skills within the unique context of an entrepreneurial ecosystem. The authors delve into complex and often conflicting scenarios, aiming to foster an entrepreneurial mindset that empowers readers to secure advantageous deals through the smart application of these negotiation techniques.

At the core of Negotiation for Entrepreneurship is the understanding that every individual, regardless of their life path, shares a fundamental desire for autonomy in decision-making. This quest for control can be challenged by the inevitable ups and downs of life, leading to both triumphs and setbacks. The book emphasizes the importance of maintaining a positive outlook and striving for happiness while pursuing one's goals. It encourages readers to embrace risks associated with identified opportunities, reinforcing the idea that successful negotiation is a vital component of achieving one's aspirations.

This book is designed for anyone with entrepreneurial ambitions, whether they are just starting out or are seasoned entrepreneurs. It addresses a common pain point: the tendency for entrepreneurs to struggle with negotiation, which can hinder their success at various stages of their ventures. By tackling the issue of poor negotiation skills, Negotiation for Entrepreneurship aims to equip readers with the tools necessary to navigate the complexities of deal-making and ultimately enhance their chances of success in the competitive start-up landscape.

“Negotiation is a critical part of the entrepreneurial process. Entrepreneurs are always negotiating with others, from suppliers and customers to regulators and employees. Yet, few entrepreneurship books discuss negotiation, and almost no book focuses entirely on this topic. I am therefore very pleased to see Vimal Babu and Robert Hisrich address this gap with their book Negotiation for Entrepreneurship. I am confident this book will be well-received by students and practitioners interested in learning about negotiation for entrepreneurs” — Vishal K. Gupta, Professor, The University of Alabama, author of Small Business: Creating Value through Entrepreneurship and Great Minds in Entrepreneurship Research.


“A unique and fascinating textbook on negotiations for entrepreneurs, with sensitivity to the personal skills, gender, and resources of the entrepreneur, venture phase, cultural context, and stakeholder type. Opens the mind to the lens of negotiation while navigating entrepreneurship challenges. Must for realizing the wealth creation dream” — Vipin Gupta, Professor & Co-Director, Center for Global Management, The Jack H. Brown College, Business and Public Administration, California State University, San Bernardino.

ISBN: 9781785277795

Dimensions: 229mm x 153mm x 26mm

Weight: 454g

200 pages