Handbook of Scales in Tourism and Hospitality Research

Dogan Gursoy author Muzaffer Uysal author Seyhmus Baloglu author Yüksel Ekinci author Ercan Sirakaya-Turk author

Format:Hardback

Publisher:CABI Publishing

Published:18th Dec '14

Should be back in stock very soon

Handbook of Scales in Tourism and Hospitality Research cover

As the field of tourism and hospitality experiences maturity and scientific sophistication, researchers need to fully understand the breadth and depth of existing scales that help explain, understand, monitor, and predict not only behaviour but also consequences of such behaviour as a function of demand and supply interactions in the field. By introducing the importance of measurement and scales and providing groupings of existing scales The Handbook of Scales in Tourism and Hospitality Research serves as the state of the art reference book in the field of tourism, hospitality and allied fields such leisure, recreation, and services management.

ISBN: 9781780644530

Dimensions: 244mm x 172mm x 29mm

Weight: 1130g

432 pages