Studio Shape Up

Chelsea’s current marketing plan begins with posting and launching the pages on her new website, all social media platforms, and making pre-order postcards for two conferences she will be presenting at in October for audience giftbags. On October 13th and 14th she will be presenting her workshop based off her book, Studio Shape Up. Around the holidays she will be submitting for gift guides. She would like to send out advanced reading copies to get testimonials and blurbs for actual real copies. Also, in October she will use the advanced reading copy in a photo shoot with Pilates Style for a spread that will feature her, the book, and an article about the business side of running a studio. Chelsea has also done a photo shoot and is getting finalized pictures to use for press and to promote herself and the book. She would also like to be on Coffee with America to promote her book. Chelsea is an experienced public speaker which will help with future promotions. Also, her Facebook following of 4,171, Instagram following of 5, 223, and growing email list of 3,500 will help with future promotions.

Studio Shape Up raises the bar for studio owners and simply leaps over the “skills approach” other books preach, telling readers exactly the right moves to make at the right time to achieve the greatest possible results.Whether your goal is to open a new business, optimize the studio you have now, or take your profit up a few notches, Studio Shape Up provides the information you need to make your clients succeed and your studio prosper. There is no reason why fitness businesses shouldn’t be thriving. This guide raises the bar for studio owners and simply leaps over the “skills approach” other books preach about. In building her own studio, Chelsea Streifeneder’s goal was to build a community of happy people who know how to play as hard as they work and who understand that fun is an important part of a healthy lifestyle, and now she aims to share her tools with others along with what is and isn’t working for her. Studio Shape Up is like having your own personal business advocate, telling you exactly the right moves to make at the right time to achieve the greatest possible results. This timely gem changes the way studio owners can build, grow, and make their business the best it’s ever been!