Always End with the Beginning in Mind

How Firms Remain Great AFTER the Founder Exits

Donald F White author

Format:Paperback

Publisher:Made For Success

Published:27th Apr '21

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Always End with the Beginning in Mind cover

The world likes to believe life is a series of endings. Some are good, others bad, but things always end. In the modern age, the movie ends, the television show ends, the book finishes with "The End", and we start to believe life is about endings. This book is based on the premise that endings are just new beginnings. Everyone can end, with the beginning in mind. Giving up the concept of "everything ends" is one of the most important steps in business continuity. People love to talk about Succession Planning, but few ever accomplish the task. The numbers are staggering. The US Department of Labor Statistics tell us after one year in business, 20% of new businesses in America fail, but after 20 years only about 20% of those same businesses will have survived. Of those who survive, less than 20% will continue to a second generation! Most businesses have a cessation plan (a plan that leads to a business ceasing to exist), while very few have succession plans (a plan that leads to a business not only continuing, but thriving after the founder exits). In Always End with the Beginning in Mind, Donald takes you on a journey that resulted in a successful business continuation, and will give a founder of a business the steps necessary for a succession plan to actually succeed. A well-thought out and properly executed Succession Plan is a classic win-win. It is a win for the company, namely the clients and staff who are able to enjoy continuity after the founder's exit. It is a win for the successor, who is able to build on the success of the founder. Finally, it is a win for the founder, who is able to exit on their own volition and see what they have built continue to prosper for years to come. Firms can succeed into perpetuity. They do not need to eventually cease. A businessperson who exits a business without seeing their exit as an ending, but as a new beginning, both for themselves and the business, can enjoy seeing the firm they spent a lifetime building continue to prosper after the business transitions to new leadership and simultaneously enjoy a new season of life personally. Do not leave business continuity to fate! Read this book and discover the tools necessary to move from a reactive cessation plan to a proactive plan of succession.

"Donald White has put this outstanding book together from his learnings from thousands of business owners he knows moving through the transition process of selling or stepping back from their businesses. Don is a man of the highest integrity, and his clients and colleagues listen when he speaks. He has spoken all over the world about real topics that make you think, reflect, and get on with the job!" -- Angus McQueen, CEO, McQueen Group


"For any seasoned financial services practitioner who has yet to both declare and have a written business transition strategy for their business, this book is a must. Don provides a personal and very applicable business view to the most important things which need to be considered when thinking about your own exit strategy-- long before you intend on such a transition." -- Jim Brownlee, CFP, CLU, ChFC, Vice President Independent Distribution, Canada Life Assurance Company


"I found this book to be both honest and thought-provoking. Thank you for your insight and the wisdom of your experience. I am now motivated to plan for succession for myself and my clients." -- Randy Reed, CPA, Managing Partner, Reed and Company CPA Firm "Any business owner (or someone who is inspired to become one) should read this book. From start to finish, I was captivated by the stories and didn't want to put the book down. I only wish this book was written three years earlier before we sold our business (to my kids). Informative, educational, inspiring, a great benefit to all who read. It really had me thinking about how I ran my business. Don's success came because he always put the customer first." -- Nick Fiorella, Founder, Fiorella Insurance


"This book is a must-read for any entrepreneur building a business and creating a legacy. Don has done a masterful job in sharing the many lessons he learned while exiting his business, and he is giving back through the gift of sharing. This book is a no-nonsense guide to help other business owners avoid the many pitfalls of succession and legacy transfers. I wish I had this book to hand out to the hundreds of business owners I have had the pleasure of working with over my 30-year career in the financial services industry." -- Jeffery A. Ferguson, Senior Executive Leader, Financial Services Industry


"The 'D-Man' is one of the finest and most intellectually honest men I have had the honor to professionally support over the past two decades. In his book, Don shares his 25-year personal mission of executing a win/win succession plan for all stakeholders in his business. He clearly outlines simple steps to build and launch a successful succession plan. His masterful grip and practical understanding of this topic lends itself to any industry or professional organization-- not just within the world of finance and advisory firms. I have been a witness to Don living a purposeful life and building his legacy as a trusted leader. My life has been blessed to know him professionally and personally. Now, the world gets to know him, too!" -- Patty Azar, Founder & Former CEO, Vision Alignment, Inc.


"Building a business is like building a home-- all the steps should be done in order. Don White convincingly lays out all the critical elements to building a business upon these critical building blocks that will allow a business to last for generations and succeed when others cease." -- Jim Rogers, MBA, CFP, Retired Financial Services Executive; Past President, Million Dollar Round Table (2008)


"Don's personal life journey is thoughtfully shared to highlight how every ending brings a new beginning. With the goal of successfully transitioning his business, he leaves the reader with his life's legacy: Move your business forward with confidence and purpose with the ultimate goal of putting others first: your clients, your staff, your family, and finally, you. With over 40 years in the Financial Services business, Don has vast knowledge and experience in what matters most: purpose, gratitude, time, health, and surrounding yourself with the people you cherish the most." -- Jennifer A. Borislow, President, Borislow Insurance; Past President, Million Dollar Round Table (2012)

ISBN: 9781641463812

Dimensions: unknown

Weight: unknown

248 pages