The Art of Southern Charm

- Social media marketing on Facebook, Twitter, Instagram, and Goodreads giveaways.
- Outreach to mainsteam and reality tv community for features (podcasts, fan-oriented sites/publications/media)
- Some major targets: Entertainment Weekly, RealityTea, Architectural Digest, Town & Country

Patricia Altschul is the diva of Southern Charm, Bravo's latest and greatest reality show, and The Art of Southern Charm--Now in Paperback!--is her hilarious lifestyle and etiquette guide. It reads like a gin martini her legions of adoring fans can bring home.From Patricia Altschul, breakout star of Bravo’s hit reality show Southern Charm, comes a lifestyle guide as refreshing and fun as a gin martini.

“Patricia on #SouthernCharm, like lookin’ in the damn mirror. Cheers queen.” —Lady Gaga

Fan-favorite Bravolebrity Patricia Altschul presents fans her coveted opus on etiquette and the glamorous Southern lifestyle. With the poise of a true grande dame, Patricia provides advice on every situation, from hosting a memorable cocktail party, to handling a drunken boor at the dinner table, to delivering the perfectly phrased insult—like her now iconic “shameless strumpet.” The Art of Southern Charm takes readers inside the world of Charleston’s most enchanting matriarch, who (with Michael the Butler) offers a blueblood’s blueprint for curating and celebrating life at its best.

“Some viewers might watch the Bravo reality show Southern Charm to witness the escapades of Charleston's young elite, but at T&C we watch just to see Patricia Altschul in action…She's the show's resident expert in decorum, manners, and entertaining….” —Emily Selter, Town & Country