We Are Santa

This book offers a heartfelt exploration of the lives of professional Santas, showcasing their stories and dedication to spreading holiday cheer. We Are Santa is a celebration of their spirit.

In We Are Santa, award-winning photographer Ron Cooper presents a captivating collection of fifty professional Santas from across the United States. This beautifully curated work offers readers a unique glimpse into the lives of those who embody the spirit of Christmas by donning the iconic red suit. Through before-and-after portraits, behind-the-scenes stories of custom-made costumes, and specialized training, Cooper brings these Santas to life, showcasing their dedication to spreading joy during the holiday season.

The book parallels the essence of Humans of New York, focusing on the humanity of these everyday Santas. Each featured individual has a story to tell, from a third-generation Kris Kringle to an Orthodox Jew who has embraced the role for fifty years. These narratives are rich with emotion and highlight the diverse backgrounds and experiences of the Santas, making the reader appreciate the depth of their commitment to the holiday spirit.

One poignant moment captured in We Are Santa involves Santa Mike, a Navy veteran and aircraft mechanic, who shares a touching encounter with a six-year-old girl with a prosthetic hand. His heartfelt reflection on the experience illustrates the profound impact that these Santas have on the lives of children and families, reinforcing the idea that the true essence of being Santa lies in the connections they create and the joy they spread during the festive season.