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Ultimate Guide to Social Media Marketing

Stephanie Liu author Amanda Robinson author Eric Butow author Jenn Herman author Mike Allton author

Format:Paperback

Publisher:Entrepreneur Press

Published:10th Sep '20

Should be back in stock very soon

Ultimate Guide to Social Media Marketing cover

  • Co-authors have assembled a launch squad made up of hundreds of paying members to help promote the book at launch
  • Launch will include live video broadcast, coordinated blog content, email marketing, and social media activities to generate buzz and book sales
  • Co-authors have a total combined database of 35,000+ email subscribers
  • Outreach to influencers like Mari Smith, Guy Kawasaki, Mark Schaefer, Ann Handley, Melonie Dodaro, Goldie Chan, and many more
  • Author contributions to Social Media Examiner and Social Media today
  • Speaking engagements and media events for Jenn, Stephanie, Mike, and Amanda to come
  • Publicity via the Sacramento Bee and Sacramento Business Journal by Eric Butow 2020 Speaking Events:
  • March 2020: Jenn & Stephanie speaking at SMMW, San Diego, CA (draws Internationally viewers)
  • April 2020: Mike & Amanda speaking at Atomicon, UK
  • June: Jenn is speaking at State of Social in Australia
  • Create Focused Social Media Campaigns Tailored to Your Business

    Ultimate Guide to Social Media Marketing takes readers through a 360-degree perspective of social media marketing in businesses, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the current networks. Topics include:

    • Why businesses need to embrace social media marketing
    • Understanding today’s social networks from big ones like Facebook and YouTube to emerging platforms
    • Learning how to craft your business’s social media strategy using today’s formats
    • How to leverage images and video in your social media outreach
    • Leveraging chat bots, paid social media, and influencer marketing
    • Building your business social marketing team
    • Measure your social media outreach progress and improve your performance over time

    ISBN: 9781599186740

    Dimensions: unknown

    Weight: unknown

    376 pages