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Successful Campus Outreach for Academic Libraries

Building Community through Collaboration

Peggy Keeran editor Carrie Forbes editor

Format:Paperback

Publisher:Rowman & Littlefield

Published:18th Aug '18

Currently unavailable, and unfortunately no date known when it will be back

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Successful Campus Outreach for Academic Libraries cover

In Successful Campus Outreach for Academic Libraries: Building Community Through Collaboration, Peggy Keeran and Carrie Forbes bring together a variety of ways academic libraries are engaging with their communities through outreach, with creativity and the spirit of collaboration as major themes throughout. As a compendium of best practices, it serves as a resource for academic librarians to discover new programming ideas, to learn principles of effective marketing, and to help them think strategically and programmatically about outreach activities of all types. Topics are presented in four sections: 1.Strategic Vision and Planning 2.Developing and Implementing Successful Programs 3.Community Outreach: The Academic Library in the Community 4.Broadening Library Outreach Audiences Practitioners designing outreach programs and activities will benefit from learning about a diverse set of outreach practices from libraries.

Outreach is essential for library engagement in academia and the community. Encompassing many facets of marketing and outreach, this book provides models for building strategies and measuring success. The creative approaches will inspire readers to develop innovative, effective outreach that draws attention to their own libraries' assets and services. -- Katy Kelly, coordinator of marketing and engagement, University of Dayton Libraries

ISBN: 9781538113714

Dimensions: 230mm x 151mm x 19mm

Weight: 381g

250 pages