Cybernetic Capitalism

This book provides a critical examination of the interplay between capitalism and cybernetic rationalization, revealing how Cybernetic Capitalism redefines profit-making in contemporary society.

In Cybernetic Capitalism, the author develops a critical systems theory aimed at understanding the cybernetic rationalization of modern capitalism. The book posits that contemporary capital has shifted its focus from striving for total communicability to harnessing the incommunicable aspects of society for profit. This transformation reflects a significant change in the way capital interacts with its environment, particularly under neoliberal conditions.

The text provides a thorough conceptual analysis of how capital navigates its increasingly complex cybernetic landscape. By synthesizing Niklas Luhmann’s systems theory with critical theory, the author reveals the underlying mechanisms that govern neoliberal capitalism. This approach highlights the importance of organizing and managing society through cybernetic principles, which are essential for understanding the current economic climate. The author argues that today's capitalist practices are not merely about making social interactions communicable, but rather about leveraging the unpredictable and incalculable elements of the market.

Moreover, Cybernetic Capitalism explores the cultural implications of this shift, particularly how the fixation on incommunicability has evolved into irrationalist tendencies seen in conspiracy theories and radical-right politics. The book presents a compelling materialist perspective on the paradoxical relationship between neoliberal rationalism and the rise of radical-right ideologies, offering a fresh lens through which to examine the extractivist logic of the Anthropocene.