Moral Ambition

The inspiring, life-changing new book from global sensation Rutger Bregman, Moral Ambition shows how our world has been shaped by a small group of committed individuals who changed the course of history – and how you can, too.

THE ANTIDOTE TO APATHY FROM THE INTERNATIONALLY BESTSELLING AUTHOR RUTGER BREGMAN

'The Dutch historian who is making waves' Dan Snow, History Hits

A forty-year, full-time career consists of around 80,000 hours, or 10,000 workdays, or 2,000 work weeks. How you spend that time is the most important moral decision of your life.

In Moral Ambition, internationally-bestselling author Rutger Bregman shows us it is possible to be both successful and idealistic by placing a drive for meaning and change at the centre of our lives. Looking at the impact of several heroes of history, he asks: what qualities do these social pioneers have in common? What made them so persuasive, influential and effective that they could not be ignored? How can we develop those qualities, too?

Bregman argues that anyone can dedicate their abilities – and their time – to finding the best solutions to the world's biggest problems. That’s because moral ambition isn’t something you’re born with, but an infectious mindset. This book will show you how to follow your path of moral ambition. It might not make your life easier, but it will make it more meaningful and consequential.

PRAISE FOR RUTGER BREGMAN:
'An almost indecently readable style' Jonathan Freedland
'One of the best young writers we have' Owen Jones
'21st-century readers are short on prophets, especially the optimistic kind, and will give this one a cheerful hearing’ Economist