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The Formula

The Five Laws Behind Why We Succeed or Fail

Albert-laszlo Barabasi author

Format:Paperback

Publisher:Pan Macmillan

Published:6th Aug '20

Should be back in stock very soon

The Formula cover

This insightful exploration reveals the scientific principles behind success. In The Formula, Barabasi provides actionable insights for achieving personal and professional goals.

In The Formula, Albert-László Barabasi, a prominent authority on networks and complexity, unveils the scientific laws that dictate success. Through compelling storytelling and extensive data analysis, he explores the underlying principles that influence who achieves greatness and why. This insightful work distills complex ideas into accessible concepts, making it a valuable read for anyone interested in understanding the mechanics of success.

Barabasi draws upon a diverse array of examples, from historical figures like The Red Baron to contemporary artists like Jean-Michel Basquiat. He illustrates how persistence and timing can play pivotal roles in determining success. By examining the dynamics of successful teams, he highlights the phenomenon where one individual often receives disproportionate recognition, and he delves into the intriguing tendency for the last interviewee to secure a job offer. These observations are not merely anecdotal; they are supported by rigorous research.

Ultimately, The Formula equips readers with a framework to navigate their own paths to success. By understanding and applying the five laws that govern achievement, individuals can harness these insights to improve their own outcomes. Barabasi's work is not just about identifying patterns; it’s about empowering readers to take actionable steps toward realizing their potential in a competitive world.

A smart, readable account of the unexpected scientific principles that drive success * Financial Times *
This is not just an important but an imperative project: to approach the problem of randomness and success using the state-of-the-art scientific arsenal we have. Barabási is the person -- Nassim Nicholas Taleb, bestselling author of The Black Swan
It's rare that a book about success turns out to be such a page-turner, but there you go. File [The Formula] away with Freakonomics or Outliers -- Geekwire
A fascinating new book -- Bloomberg Businessweek
A fun, fast, first-hand account of efforts to use big data to pull back the curtain on our collective dynamics. The Formula offers a rich tour of research on how relatively simple feedback forces channel our lives in surprising and counter-intuitive ways * Nature *
An important book for us all to read. It weaves together meticulously researched historical context with more than a decade of Barabási's and other scholars' "eureka moments" and research findings to extract scientific principles and actionable insights for achieving success * Science *

ISBN: 9781509843565

Dimensions: 197mm x 130mm x 19mm

Weight: 224g

320 pages